We saw NFL TV ratings in 2021 climb, with the leagues broadcasting partners and advertisers very happy with the returns. It is the second-least watched Hall of Fame Game in a decade, but theres a reason for it. However, intrigue when it came to the San Francisco 49ers trading up to No. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. These are the highest NFL TV ratings on Championship Sunday in nine years. But if the league can grow ratings by 10% in these two market which is not a stretch in New York, which regularly hit those figures a decade ago it could add a full percentage point to its national viewership and would affect TV network revenue by tens of millions of dollars, TV network executives have said. Exclusively broadcasted on NFLF Network and its streaming services, the Colts-Cardinals broadcast averaged 12.62 million viewers. Highest total # of viewers thru week 11 since 2016. 2023 Leaders Group. This created somewhat of a split between those on either side of the political line. So Week 12 to Week 12, Week 11 to Week 11, etc. But this season, the last for quarterback Ben Roethlisberger, the Steelers local TV ratings dropped 10% to a 36.24. With free agency around the corner, players rated how teams treated them off the field: for better or for worse. We can also compare that to MLB, which drew just under 3.2 million viewers for its Field of Dreams game on Fox. The NBA and its players were the most active in calling for systemic change in the United States and supporting the Black Lives Matter message last year. Same time period in 2020: 887.9M, 7.9% increase through the first 11 weeks in viewers from 2020. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. For fans on the go, all NFL Network programming can be streamed live through the NFL app and NFL Network app on smartphones, tablets, PCs and connected TV devices (Amazon Fire TV, Android TV, Apple TV, PlayStation 4, Roku and Xbox One). Cleveland -- 35.19 7. It looks like your browser does not have JavaScript enabled. Even on a Championship Sunday without Aaron Rodgers, Tom Brady and even the Dallas Cowboys, the NFL TV ratings from the conference championship matchups exploded. Once again, any changes made didnt deliver. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. With the league struggling revenue-wise due to COVID-19, seeing one of the lowest-rated Super Bowls in NFL history cant be seen as a great thing. During a season when they won the NFC East, the Cowboys local TV ratings in the Dallas-Fort Worth market were the ninth-highest in the NFL. Already a subscriber? The Cowboys rout of the Vikings delivered one of the NFLs largest audiences all season with nearly 28 million viewers on CBS. The MLB, on the other hand, made $9.46 billion in revenue last season, up 4.8% from the prior season when they made a total of $9.03 billion. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. 22.3 million tuned in on CBS to watch the Green Bay Packers battle the Pittsburgh Steelers. Washington -- 16.6425. Braden Layer is set to return to the Gators after spending 2022 at Dayton. Of note: Four teams posted local ratings over 40, including the Bills, Chiefs, Green Bay Packers (41.57 rating in the Milwaukee market) and the Saints (40.89 in New Orleans). You should be able to go to the next page. The NFL TV ratings during the regular season once again prove that football is the most popular thing on television. To put this into perspective, the 2021 NBA Finals between the Milwaukee Bucks and Phoenix Suns drew an average of 9.91 million viewers (more on that later). These ratings consider not just talent under 25 but also the . All rights reserved. It was an ugly game, but the intrigue and the close score kept an audience around. The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. FOX and ESPN/ABC both scored multi-year highs in Week 3 of the NFL season, with FOX scoring the largest Week 3 audience on any network since 2014 and ESPN/ABC drawing the top Week 3 Monday night audience since 2000. For the first time, each NFL team played 17 regular season games, providing fans with an extra week of regular season NFL action. Better yet, the 21 most-watched shows on TV since September 9 have all been NFL games. Meanwhile, Amazon held up reasonably well for the second edition of its Thursday Night Football package. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. This chart does not include ratings from week 3 because TVB did not post them. The Saturday night game increased 41% from last year, the Sunday night game rose 20% and the Saturday afternoon game increased 16%. Despite double-digit finishes in the other categories, the Buffalo Bills and New Orleans Saints placed in the top five locally. Of the 30 most-watched television broadcasts of all-time in the United States, 29 have been Super Bowls. The Nielsen ratings from Sunday night, per Variety.com, revealed that the Week 2 clash between the Baltimore Ravens and Kansas City Chiefs averaged 16.1 million viewers and received a 4.8 demo rating. Also of note, Monday Night Football had its most-watched season opener since the year 2000. Football officially returned on August 4 with Canton, Ohio hosting the 2022 Pro Football Hall of Fame Game between the Las Vegas Raiders and Jacksonville Jaguars. According to the Hollywood Reporter, the NFLs four divisional round matchups averaged 37.1 million viewers. As for NBCs Sunday Night Football, it drew its smallest audience in terms of average NFL TV ratings in three years for a Week 16 game. Its just part of the reason the NFL generated record-setting national revenue this past year. The second most-watched was Super Bowl XLVII between the Seattle Seahawks and Denver Broncos in February of 2014. Teams in smaller markets now have an opportunity to grow their brands nationally and, better still, globally, says Stephen Master, SVP and Global Head of Sports, Nielsen. The Manningcast returned after a brief hiatus and the level of fan interest was greater than ever. Before the 2022 NFL regular season begins, the league already has a few reasons to feel good about what is coming this fall. The NFL TV ratings should climb nicely during the regular season. Spot TV is inclusive of Nielsen's top 10 Hispanic DMA's based on TV Households. For the first time, each NFL team played 17 regular season games, providing fans with an extra week of regular season NFL action. Amazon started its Thursday night run with a stronger audience than expected. In an ever-changing world, were here to help you stay ahead of whats to come with the tools to measure, connect with, and engage your audiences. At a time when pulling in massive audiences is more important than ever and the league explores ways to further increase its revenue, an early look at NFL TV ratings from the preseason show why this remains the No. Kansas City -- 45.28 Super Bowl LIV: 41.6 3. Baltimore opened up a 14-0 lead in the first half before the Raiders came storming back. The four-win New York Jets actually saw a TV ratings increase of 8%, but their 7.12 local rating is the leagues lowest. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. After seeing its viewership drop during the 2020 season, the National Football League is faring much better this fall. Typically, that figure is significantly higher than the average viewership listed here.). To join our email list and get notified when we launch the 2023-24 NFL section (probably late May), register for a free account. Throughout the season, there were 370 billion total minutes consumed which is up +18% vs. 2020 and the second-highest total on record behind only 2015. In the final minutes of the Chiefs' 42-36 overtime slaying of the Bills, 90 percent of the TVs turned on in Kansas City and Buffalo were watching the game. In other words, it was a raging success. Much of the revenue for the NFL is generated by its TV contracts. Your email address will not be published. According to data obtained by Mike Jurecki, 88 of the top 100 shows on TV in 2022 were NFL games. YouTube TV, Hulu with live TV, Sling, Fubo TV, AT&T TV Now) on television, computer and mobile devices, though those figures are typically added to the total a few days the initial final nationals are published (and as such may not always be included in the numbers you see on this page). The entire NFL Playoffs have been a huge draw, averaging 36.3 million viewers. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. In comparing to the NFL, theres really no competition here. Its striking but unsurprising that even NFL Network pulled in more than double the best NBA TV ratings for ESPN. Media is more complex than ever. Seattle -- 31.419. Competing against the Winter Olympics certainly didnt help. Despite a potential Aaron Rodgers vs. Patrick Mahomes matchup being wiped out by COVID-19, more than 20 million tuned in to watch Jordan Love make his first NFL start. CBS topped the charts in Week 4 of the NFL season with nearly 25 million viewers for coverage featuring Patriots-Packers in markets, while most other Sunday windows declined. This just goes to show us that the NFL is still Americas pastime. Carolina -- 19.1423. That game drew 30.3 million viewers. Required fields are marked *. Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. Its the third consecutive week that the NFL TV ratings for TNF have been at a season-low. The Bills-Rams game averaged 19.54 million viewers per minute. Keep in mind these are average ratings. Bookmark this page for NFL TV ratings for information on the 2022 season and moving forward. Chiefs-49ers was the exception in a mostly down week for the NFL that saw Amazon Prime score a new season-low. FOX scored the NFLs largest singleheader audience in seven years, while CBS and NBC both saw declines, on New Years Day. viewers per game. Jacksonville -- 19.6722. Same time period in 2019: 957.0M, 7.3% decrease through the first 11 weeks in viewers from 2019. Throughout the season, there were 370 billion total minutes consumed which is . After a strong start for the network to open the 2022 NFL season, things are steadily trending down. The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) - the highest regular season average since 2015 and up +10% vs. 2020. 2021 NFL Regular Season Averaged 17.1 Million Viewers, https://nflcommunications.com/Documents/NFL%202021%20Viewership.pdf, Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) , Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) , Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) , Chicago Bears vs. Detroit Lions (Week 12, FOX) , Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) , Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) , Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) , Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) , Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) , Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) . The numbers were eye-opening during the opening week of playoff football as the NFL went with its first three-day weekend of Wild Card action. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. While the change itself generated mostly positive feedback from those in attendance, it didnt seem to help the NFL TV ratings. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. Super Bowl LV (Chiefs-Buccaneers): 91.63 million, NFC Championship Game (Buccaneers-Packers): 44.77 million, AFC Championship Game (Bills-Chiefs): 41.85 million, NFC Playoffs (Buccaneers-Saints): 35.46 million, NFC Playoffs (Rams-Packers): 26.5 million, AFC Playoffs (Browns-Chiefs): 34.33 million, AFC Playoffs (Ravens-Bills): 26.34 million. Register for a free SBJ account to unlock one extra article per month. NFL In the world of TV ratings, the NFL remains in a league of its own The NFL's viewership is so far ahead of any other sport, any comparison is pointless. (That does not mean 19.54 million viewers total watched the game. Meanwhile, Amazons Thursday Night Football saw an uptick with Tom Brady and the Buccaneers on schedule. After a strong start for the network to open the 2022 NFL season, things are steadily trending down. After a strong finish to the regular season, the presence of marquee teams and legendary quarterbacks in the NFL Playoffs have provided a boost for viewership. As for the comments, not sure why that is happening. The AFC East champion Buffalo Bills had the leagues highest local TV rating, with a 47.16, edging out last seasons local TV champ, the Kansas City Chiefs (45.28). Here are the 2022 NFL TV ratings from the regular season, including Christmas, Thanksgiving and the primary broadcasts early in the regular season. Meanwhile, 800,000 watched the ManningCast on ESPN2 with brothers Eli and Peyton. Christmas Day delivered a special treat for the NFL and its broadcasting partners. Just makes more sense to list what the primary game telecasts were than to include all of them. As far as compensation, good question. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. New Orleans has the highest local rating on average LA Chargers the lowest. While it was a dip from the Bills-Chiefs Week 5 game, that is partially due to the absence of Russell Wilson. NFL TV ratings, a look forward: The 2022 NFL season is officially underway and the television ratings from the top games showed football is as popular as ever. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. It marks a 14% increase from the total viewership from last years Week 3 game. The Chargers posted the leagues biggest increase, as the teams games in the Los Angeles market jumped by 25% over last season. According to SportsTVRatings, ESPN averaged 11.189 million viewers for its primary Monday night broadcast of the New Orleans Saints vs Seattle Seahawks contest. Madden NFL 23 Official NFL Team Ratings. The NFL is trying things every year to try and make the Pro Bowl a little more exciting and competitive. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. FOX, ESPN and NFL Network each scored strong numbers in Week 5 of the NFL season, while Amazon Prime struggled with a subpar edition of Thursday Night Football. While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. 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